Nigerian superstar singer and DMW boss, Davido has signed a new deal to become the latest ambassador of liquor brand, Martell.

The singer announced the new partnership via his Instagram page on Saturday, the 12th of June 2021. Davido posted a video of himself decked out in a suit and posing with a bottle of Martell. He wrote;

I’M EXCITED TO ANNOUNCE MY PARTNERSHIP WITH MARTELL AS THEIR NEW STANDOUT SWIFT. STAY TUNED TO SEE WHAT WE HAVE IN STORE FOR YOU.

#SWIFTONES #BLUESWIFTNG #MARTELL #MARTELLBLUESWIFT
@MARTELLOFFICIAL @MARTELLNIGERIA

PLEASE ENJOY RESPONSIBLY.

The Martell official page also announced Davido on their account, saying;

FOR MARTELL, A STANDOUT SWIFT IS SOMEONE WHO CHALLENGES CONVENTION AND INSPIRES OTHERS. AFTER MORE THAN A DECADE OF GROUND-BREAKING MUSIC INFLUENCED BY HIS NIGERIAN-AMERICAN ROOTS AND TAKING AFROBEATS BEYOND BORDERS, THAT’S EXACTLY WHAT DAVIDO PORTRAYS.

SO, SAY HELLO TO MARTELL’S NEWEST STANDOUT SWIFT, DAVIDO.